The Challenge
Informational keywords dominated traffic while project pages lacked strong content structure and internal linking.
A transactional-page SEO strategy to increase qualified traffic and organic inquiries.

Informational keywords dominated traffic while project pages lacked strong content structure and internal linking.
We built keyword clusters, improved project pages, created location landing pages, and developed an internal-linking system.
Technical audit, keyword mapping, content briefs, on-page implementation, schema, and monthly evaluation.
Organic traffic growth was accompanied by more visits to project pages and more inquiries from non-brand searches.
6 months
Google Search
Growth
After
Before“We did not just gain traffic; we gained visitors who were closer to making a property purchase.